Health Groups Slam Coca-Cola for Misleading Consumers

Soft-drink giant Coca-Cola will be required to set the record straight and correct any potentially misleading impressions given by their “Myth Busting” campaign.

Soft-drink giant Coca-Cola will be required to set the record straight and correct any potentially misleading impressions given by their “Myth Busting” campaign.

Peak health groups have heralded the announcement by the Australian Competition and Consumer Commission (ACCC) as a wake up call for junk food manufacturers who hide behind marketing spin to suggest their products are not unhealthy.

The ACCC has announced that it considered the advertising was likely to be misleading and deceptive and is requiring the company to take various actions to remedy this, such as through corrective advertising in major newspapers.

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