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Australian Dental Association
Australian Dental Association
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26 May 2025
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1 minute read
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  • Oral health

To help you get the most impact from your DHW project, the ADA has partnered with Colgate-Palmolive to equip members with toothbrush and toothpaste resources in oral health packs, and Bright Smiles, Bright Futures oral health education kits.

This year, the ADA’s annual oral health promotion flagship event, Dental Health Week (DHW; 4-10 August), is addressing ‘S-milestones’ across the paediatric life span. 

The event will be promoting major oral health touchpoints, primarily for children from birth through to eight years, though messaging for teenagers will also be included. 

To help ADA members get the most impact from your DHW initiatives, promotional efforts and associated projects across Australia, the ADA has partnered with Colgate-Palmolive to equip members with toothbrush  and toothpaste resources in oral health packs, and Bright Smiles, Bright Futures oral health education kits. 

Resources available include: 

1. Bright Smiles, Bright Futures (BSBF) Smile Kits. 

To receive these kits for children aged 3-9, details of the preschool, school, or community group must be advised.

2. One of 30 packs containing 72 (‘adult’) toothbrushes and 72 (‘adult’) toothpastes for use in educating children and students whose ages are not covered by the BSBF kits. 

Bright Smiles, Bright Futures kits will include:
 
• Child’s toothbrush 

• Child’s toothpaste 20g 

• 28-day brushing chart to track progress
 
• Brushing guide & healthy eating information 

• 5 ‘Adventure in Molar System’ Character Stickers and online access to an array of digital materials. 

Only one application is allowed per dental practice and per ADA member. To be eligible to win, projects should assist in improving paediatric oral health knowledge, with particular emphasis on the importance of the initial visit (when first teeth appear) and regular childhood appointments.

Applications open today, Monday 26 May 2025, and close 12:00am (midnight) AEST Sunday 15 June 2025